Seven months ago Steve Motion, Gemma Dean, Andy Kaufman and Michael Sparrow were watching a dating quiz programme on television when they came up with the idea for the site. was set up by four young professionals living in South London. Then sometimes you wish you had taken a picture of them, but I don't think I'll be taking pictures of other people though!" "We always see people on the tube who we fancy. "It was slightly strange at first, but then I was quite flattered," said Mr Moger. The person having their photograph taken is normally unaware their image is online. Subjects must be men travelling on the London underground. invites commuters to send in pictures of strangers they find attractive or eye-catching. "A couple of days later my friends were phoning me up and emailing me - and laughing about my picture being online." "I had no idea whatsoever - I was just sat on the tube minding my own business one Sunday morning after being out the night before," he said. His picture appeared on the website and a connected twitter account, and his looks and fashion sense were being rated online. It wasn't until three days later when his friends contacted him, that Mr Moger realised his image was now part of an online trend. There are a growing number of websites and photo galleries dedicated to critiquing the appearance, dress and behaviour of fellow travellers.Īdam Moger was travelling on the Northern line in South London one Sunday morning, when his photograph was secretly taken by someone using a mobile phone. There are over 12 thousand CCTV cameras on the London Underground system, monitoring the movements of millions of passengers every single day.īut some commuters are also doing their own electronic reconnaissance.